Professional blogs have become a
great tool for businesses because of being economical, easier to fix, and
search engine benefits. If a business continues
to use professional blogs it will continue to help them succeed.
Economical
Blogging is very economical because
creating a blog is “free of cost, no
installation cost is involved and you’re set to blog about any topic” (Alvi, 2010) . Businesses love to hear the word free
whenever possible.
Easy to fix
Where websites can be costly and
difficult to make corrections, or even add content, blogging is very easy. No matter if adding or deleting content
everything is easy. No need of html
knowledge is required to change the blog.
(Alvi, 2010)
Search engine benefits
One thing every business wants
online is a better spot in search engines.
“Blogging is a great way to get higher placement on Google and the other
search engines” (OrangeSoda, 2010) . The more
blog posts there are about a company the higher the businesses are placed in Google.
Blogging has become a very
wonderful tool that businesses have been able to reap the benefits as stated
above. Blogging is not foolproof, but it
has become a new way to get a step up in a overcrowded business market.
References
Alvi, G.
(2010, June 10). 15 reasons why a professional blog is better than a static
website. Retrieved Febuary 19, 2013, from http://www.seobloggingsolutions.com:
http://www.seobloggingsolutions.com/15-reasons-why-a-professional-blog-is-better-than-a-static-website/
OrangeSoda. (2010, March 31). 11 Reasons Your Small
Business Should Blog. Retrieved Febuary 21, 2013, from www.orangesoda.com:
http://www.orangesoda.com/blog/11-reasons-your-small-business-should-blog/